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Case study

Go'o Water: from cash managed by hand to real time financial steering

GO'O FRUITS & BOISSONS SARL, Maroua, Far North, Cameroon

Go'o Water delivery tricycle, Maroua, Cameroon
Go'o Water delivery tricycle, Maroua, Cameroon

At a glance

Sector
Water production in sachet, water cooler bottle and bottle (launch November 2026)
Headcount
12 permanent staff (half administrative, half delivery), 12 seasonal
Location
Maroua, Far North, Cameroon
Engagement
Digitalisation of accounting and financial reporting
Type of engagement
Installation and training, without recurring maintenance
Go'o Water production line
Water sachet packaging line, Maroua plant

The challenge

Go'o Water built its reputation on a consistency of production recognised in its market. That industrial discipline, however, was not matched in the financial management of the company.

Cash was tracked manually, between Orange Money and the bank, with no consolidated view of payables against actual funds available. Bank and mobile money statements were read and reconciled by hand, with recurring gaps between what had been recorded and what the statements showed. Customer receivables were not tracked in one place. Internal control procedures (stock management, payment and reimbursement flows, mixed Orange Money and cash payment) were not formalised, including the daily review of raw material and finished goods stock carried out by the storekeeper. Fixed assets carried accounting errors, and the balance sheet showed an inconsistency that had gone unidentified.

The founder was already using artificial intelligence in his management, but was aware that he was tapping no more than 20 % of its potential. With the bottle launch planned for November 2026, the window to structure the system before the ramp up was short.

The solution

GJO & Partners worked on eight fronts.

  1. 01

    Cash management

    Cash is now steered on a cloud connected dashboard built with Claude AI. The file updates directly in the cloud with the figures sent by the accounting assistant, giving the founder real time visibility wherever he is. This ends the manual tracking scattered between Orange Money and the bank, and the payables reconstructed by hand. Setting up the tracking led the founder to discover a significant amount held at the bank that he did not know he had.

  2. 02

    Automated reading of statements

    The reading of bank and mobile money statements, previously manual and a source of discrepancies, is now performed automatically from the statements themselves, with triangulation of flows as a consistency check.

  3. 03

    Customer receivables tracking

    An interactive Excel file now centralises the tracking of customer receivables, replacing a process that had been scattered and unstructured.

  4. 04

    Internal control procedures

    Formalisation of procedures that were previously absent: stock management, payment and reimbursement flows, mixed Orange Money and cash payment. This work brought to light the role of the storekeeper, responsible for the daily review and control of raw material and finished goods stock, until then loosely structured, and helped the founder understand how to use that function day to day.

  5. 05

    Accounting reliability

    Correction of the erroneous fixed assets and of the inconsistency identified in the balance sheet. A profit and loss account structured according to the chart of accounts was put in place, along with a mapping of possible errors to prevent them from recurring.

  6. 06

    Dashboard and virtual adviser

    A dynamic dashboard, fully configurable by the founder (unlike ERP systems with a fixed structure), gives an overall view of the business, backed by a virtual adviser module.

  7. 07

    Reports and analysis

    Reports carrying recommendations, and analysis of the business, are now produced with Claude from the system's own data. The founder obtains them when he needs them, on the scope he chooses, and their relevance improves as the identified gaps are corrected.

  8. 08

    Fundraising documents

    The documents requested during a fundraising are produced with Claude from that same system, rather than being reconstructed each time they are asked for.

Results

Before

Cash tracked by hand between Orange Money and the bank

After

Cash dashboard on Claude AI, updated directly in the cloud, real time visibility for the founder, significant amount at the bank discovered during set up

Before

Statements read and reconciled manually, recurring discrepancies

After

Automated reading of statements, triangulation of flows

Before

Customer receivables tracked in scattered form

After

Interactive Excel file dedicated to customer receivables

Before

Payment, reimbursement and stock procedures not formalised

After

Documented procedures, storekeeper role clarified: daily review and control of raw material and finished goods stock, better understood and better used by the founder

Before

Erroneous fixed assets, inconsistency in the balance sheet

After

Fixed assets corrected, balance sheet made reliable, structured profit and loss account

Before

View of the business scattered across several supports

After

Dynamic, configurable dashboard and an evolving virtual adviser

Cash

A significant amount held at the bank, until then unidentified by the founder, was brought to light when the cash dashboard was set up.

Time

Manual entry of statements and reconciliation between Orange Money and the bank, previously done task by task at each due date, has been removed.

Transfer of skills

The founder and his administrative team now use the cash dashboard, the receivables tracking file, the dashboard and the virtual adviser on their own.

The initial problems

Unconsolidated cash: solved. Statement reconciliation gaps: solved. Absent internal control procedures: solved. Accounting errors on fixed assets and balance sheet: solved.

Why GJO & Partners

« This is excellent. »

Haman Adji Oumarou

Founder, Go'o Water

The founder was convinced that his management could rely further on artificial intelligence, without having found until then the right partner to implement it. Where a competitor would have stopped after an hour or two of discussion, confidence in the ability of GJO & Partners to carry the implementation through to the end made the difference.

Go'o 19 L mineral water cooler bottle
The Go'o range, ahead of the bottle launch in November 2026
Go'o Water x GJO & Partners

GJO & Partners. Financing with trust.

Your financial management deserves the same treatment

Reporting digitalisation, internal control, reliable accounts: let us talk about what is still kept by hand in your business.